Be generous

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Are you a generous company? Are you a generous person? Do you give things away for free or are you always expecting something in return?

Something I've been learning in the past year is generosity goes a long way. To be seen as a generous company is huge. To recognize when you have customers that have gone the extra mile on your behalf and thank them. To just provide materials to your customers for free instead of making them pay.

So, next time you're thinking of doing something for your customers, ask, "Can we give it away for free?" Be generous.

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